Beach Layout

Johns Beach Service covers an area of over five miles of Myrtle Beach, from 14th avenue North to 78th avenue North. Within this area there are three groups, the South (Yachtsman to Caribbean), Central (Dunes South to Island Vista), and the North (Monterey Bay to Grande Shores.) Each Area has a supervisor, which can change everyday. 

In between these areas are Residential Zones, where lifeguards are spread out and beach goers are technically “swim at their own risk.” Rules in Residential Zones are different than that of commercial areas, surfing is allowed during all hours and etc. The main Residential Zone JBS is responsible for is from 31st Avenue North to 52nd Avenue North. Two mobile lifeguards cover this area on ATVs. Table 2 demonstrates the beach stand layout.

Hotel Stand Locations:

LocationHotel NameAvenue (North)Zone
SouthYachtsman14th 1
SouthHilton 17 17th1
SouthHilton 2222nd2
SouthMeridian Plaza24th3
SouthCarolinian/Anderson Ocean Club26th4
SouthSea Dip27th4
SouthPatricia Grand28th4
SouthJamaican 31st5
Residential38th/residential31st-38thNot in a Zone
Residential44th/residential38th-52nsNot in a Zone
CentralDunes South52nd6
CentralDunes Village52nd6
CentralBeach Colony6
CentralForest Dunes7
CentralOcean Forest Villas7
CentralOcean Forest Plaza7
CentralCabana Shores7
CentralIsland Vista60thNot in a Zone 
NorthMonterey Bay68th8
NorthSt. Clements70th8
NorthOcean Reef71st9
NorthLong Bay72nd9
NorthSand Dunes73rd9
NorthOcean Dunes74th10
NorthJade Tree75th10
NorthCarolina Winds76th10
NorthGrande Shores77th10

When setting up your beach it is important that it looks crisp and clean. You are responsible for your stand, it is your own ‘small business’ and the more it succeeds, the more you succeed. Figures 1, 2 and 3 illustrate great umbrella lines. It takes hard work and discipline every morning to commit to having a great line, but it is important because it is more visually appealing to a customer which can result in more sales. 

A Good Line
A very straight line


JBS handbook illustrates our standard operating procedures, as well as other necessary information that will be beneficial to you. We encourage you to become familiar with the information in the handbook. This information will be covered again throughout your initial rookie training program.

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App Training

Please start this after you have read through the handbook. We have a custom application that we use to manage our rentals. To help you learn the application, we have created a series of training videos. Close captioning and transcripts provided.

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